Create Cereal Bar Packaging

  • Status: Closed
  • Prize: $30
  • Entries Received: 7
  • Winner: vieghie

Contest Brief

Hi everyone!

I'm part of a startup called Move. We sell cereal bars! Instead of focusing on the health aspects of the bar, we're focusing on the convenience and dynamism of the bar - being able to eat it anywhere and on the move, hence our name.

We have a slogan for each of our bars: 'You can eat this cereal bar in 20 seconds'. This quirky phrase is both straight-to-the-point and emphasises the unique selling point of our brand.

Your job would be to create a kick-ass graphic for our packaging. We have a rough idea of the features we'd like to be included, so all you have to do is bring them together into a professional-looking piece of packaging.

Don't worry about designing all sides of the packaging (ie ingredients, nutritional info) - just the front is needed. The following design specification for you to follow has been placed below;

- Needs to incorporate the logo
- Colours need to be interchangeable for different flavours
- Needs to clearly emphasise ‘it takes 20 seconds to eat this cereal bar’ or a phrase similar.
- Needs to include a clear-window timeline (similar to sample attached) in which the cereal bar can be seen through as well as display how long it takes to eat each piece of the bar.
- Needs to include a reference to the flavour (through the use of colour, imagery etc).
- Packaging should be rectangular at 30mm x 100mm

The samples should be submitted as an editable file (such as a .ai) so we can change colours for different ingredients as we see fit. For the contest sample please create 1 sample of packaging only for the cherry flavour of the Move Cereal Bar.

Please message us with any queries. Good luck everyone and we look forward to everyones submissions!

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“Great work, flexibility and communication. Would hire again.”

Profile image johnmark12345678, United Kingdom.

Top entries from this contest

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Public Clarification Board

  • nicogiudiche
    nicogiudiche
    • 4 years ago

    #12 Rate !!

    • 4 years ago
  • johnmark12345678
    Contest Holder
    • 4 years ago

    Sorry I don't understand what you mean. I will give $30 for the chosen design once it's been completed and another $10 for a full set of flavours (Logos can be sent if you wish to create similar packaging designs for grape, blueberry and orange flavour.

    • 4 years ago
    1. nicogiudiche
      nicogiudiche
      • 4 years ago

      Relax, only i am playing :p. Please rate the designs.

      • 4 years ago
    2. johnmark12345678
      Contest Holder
      • 4 years ago

      Haha okay

      • 4 years ago
  • johnmark12345678
    Contest Holder
    • 4 years ago

    But until then, yes, try and increase the size, outline etc of the stopwatch and text 'it takes 20 seconds to eat this cereal bar'. This is the main unique selling point and this should be easily visible from a distance.

    • 4 years ago
  • nicogiudiche
    nicogiudiche
    • 4 years ago

    #4 ! Thanks

    • 4 years ago
    1. nicogiudiche
      nicogiudiche
      • 4 years ago

      Yes, i can use the stopclock of the showing. you agree?

      • 4 years ago
    2. nicogiudiche
      nicogiudiche
      • 4 years ago

      "The base rate is $30. Exceptional designs will be given an increased payment." You know what i mean, haha.

      • 4 years ago
  • nicogiudiche
    nicogiudiche
    • 4 years ago

    #increaseprize a little please (ten dollars maybe). Rate #1. Thanks

    • 4 years ago
    1. nicogiudiche
      nicogiudiche
      • 4 years ago

      #2

      • 4 years ago
    2. johnmark12345678
      Contest Holder
      • 4 years ago

      It looks a little too basic. Also, 'Move' IS the company logo.

      • 4 years ago
  • RaAbdan
    RaAbdan
    • 4 years ago

    I'm wokring on it :)

    • 4 years ago
    1. RaAbdan
      RaAbdan
      • 4 years ago

      #3 :)

      • 4 years ago
    2. johnmark12345678
      Contest Holder
      • 4 years ago

      Hey awesome design! Instead of using '5 seconds' etc, could '5sec' or '5s' be used instead? May make it look more minimalistic? Also could the font be changed? I think the current font is a little dull. And one last thing, would there be a possibility of adding a clear-window somewhere on the design (maybe the five-second light area at the bottom) so the user can see the cereal bar? But regardless... awesome design! I'm looking forward to seeing the next!

      • 4 years ago

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