Description of the organization and its target audience.
CRAIC is a 'natural energy drink' made using natural ingredients that is very mixable with spirits, including vodka, rum, whiskey and tequila. Thus we are aiming to capture mature cosmopolitan consumers who dislike the 'chemical' taste of energy drinks but like to be alert throughout the day (or night). The equally healthful and flavorful ingredients unique to CRAIC give one a feeling of focused calm, alertness without the intense feeling of caffeine. Craic is intended for people who work hard and play hard, living life to its fullest with decadence and irreverence.
This beverage is intended to compete on-premise (bars, clubs, etc.) with the likes of Red Bull / Monster in a similar 8.4 oz. can format, however the taste works in any cocktail that contains citrus fruits, and the feeling is better. So the first segment is upscale night life, gender neutral. Beyond that, moving into retail, we'd like to aim broadly for the Whole Foods crowd as a 'natural' product that is refreshing to drink throughout the day. It provides an alertness without the crash. So generally speaking we see our customers to be 18-35, skewing slightly male but female friendly, who live high-octane urban lives. They will purchase Libertine as opposed to the majors because 1) they don't like the flavor of the others, 2) they want an 'all-natural' product, 3) it makes them feel calm but alert and 4) it has a more up-scale / classy image than the competition.
THE FILES ARE MY OWN ILLUSTRATION,EXAMPLES I DID MYSELF.
Good day,
We can do this project for you!!! Make an impact with the top notch design; we are ready to work on your project.
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Have a Great day!
Thanks for Reviewing my Bid. My name is Irfan. I am an experienced graphic designer having 7 years of experience.
I have also done Masters in Marketing I am well aware of how Brand works in the Market and what are the needs for it.
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Please do check portfolio.
http://www.freelancer.com/u/Irfankaredia.html?page=portfolio.
I would first like to explain you how my process works, once my bid is chosen:
1- Unlimited Revisions
2- You Will Own The Copyrights To The Chosen Design.
3- Final file Will Be Multiple File Formats Like “Ai, Psd, Pdf, Png, Eps, Gif And Jpg and other formats that you want.
My Designs Are Always 100% Original And Customized To Your Needs And Style Preferences.
Unique Concepts With Eye-catching Design, No Clip Art Used!
PROVIDING START-UPS/ SMALL BUSINESSES WITH TOP PACKAGING DESIGNS
:: WHO WE ARE ::
We are The Design & Packaging Shop, a freelancer 100% dedicated to packaging design since we have a lot of experience in printing and packaging sector. With the knowledge of graphic design, we also possess the knowledge of the intricacies of printing and packaging production.
Try us for a great packaging design experience. Check out our portfolio.
ALL OUR ARTWORK/ FILES WILL BE PRODUCTION FRIENDLY!
Note: We will provide high quality mock-ups which you can also use in your marketing material in the future...
Link to our portfolio on Freelancer
https://www.freelancer.in/u/graphidesginer.html
Cheers!
The Design & Packaging Shop
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I can send you my portfolio in PDF if you want it, you send me a message to enable send files function
