I am Google AdWords certified and am experienced with Facebook advertising. In order to get the best results, I will set up and AdWords account and ads on Facebook, both of which have their advantages. With AdWords, people who are searching for a particular product, or type of product, will be targeted. With Facebook however, the targeted audience will be those who have interests in the type of products you have available.
After setting up both marketing campaigns, and allowing them time to be optimized, I can instruct you on the information you will need to keep the accounts running effectively.