Managing Technological Innovation Unit 5

In Progress Posted Apr 4, 2013 Paid on delivery
In Progress

Unit 5 Overview

Formulating Technological Innovation Strategy

Large firms are now devoting more time to understanding the key aspects of formulating a technological innovation strategy. Managers must become familiar with these drivers in order to foster an innovative corporate culture. The first step in formulating a company's technological innovation strategy is to assess its current position and define its strategic direction for the future.

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