Social Brand Identity for gen-z focused k-beauty Brand ✨

We're a Newly found Korean beauty eCommerce site that sells cult-like Korean skincare and accessories. We're kooking to hire a Branding/Design freelancer to help create a Brand bible for us using our current logo.

SKILLS NEEDED: social media design, and branding specifically in fast fashion and beauty

TARGET MARKET: GenZ and early Millenials. Think PICTURE WORTHY branding like Daiso ✨



One Visual style guide that includes:

- Brand Overview (WE'LL provide )

- Logo usage rules (PROVIDED BELOW)

- Typographies

- Color palettes

- Fun Elements (that can be turned into pngs to easily add to digital assets)

- Visual examples to support each rule

- & anything else you believe should be included

BRANDING BIBLE will be used to:

- Create assets for our digital marketing campaigns

- Help us successfully outsource our social media photography and graphic design

- Create a cohesive social feed


We'll be posting alot of educational content on our social media so the branding and graphic elements should help make education [login to view URL] to be just like our packaging. Fun, colorful, (although preferably soft colors) with super cute elements. (think KAKAO and DAISO)



We'd like to spend about $200 but are open to negotiations and pricing up to around $600 depending on quality, vision, uniqueness etc. The price just needs to fit the value and quality.


Because this is a branding project, I need to know your style direction beforehand. Please SUBMIT A QUICK MOODBOARD of what your vision is for this branding using our logo below.

** if NO MOOD BOARD is submited proposal WILL NOT BE REVIEWED **

Skills: Branding, Graphic Design, Adobe Illustrator, Social Media Marketing, Creative Design

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About the Employer:
( 0 reviews ) Santa Ana, United States

Project ID: #25438352

20 freelancers are bidding on average $369 for this job


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