From the term itself, it is very clear that we use social media platforms to promote and sell products and services. It's a good idea to start your digital marketing agency in delhi journey with social media advertising. The main advantage here is that you can choose your target audience through these social platforms like Facebook, Instagram, Twitter, Pinterest, LinkedIn, etc. Now let's take a look at some of the popular social media platforms that support your business growth:
Facebook: On Facebook you will find a large collection of people. Building your brand's Facebook page will help you connect with your potential customers and make you more visible. It's also worth noting that Facebook Ads are proving to be extremely effective when it comes to generating significant exposure for various businesses.
Instagram – Almost 90-95% of the population is known to interact with Instagram and it is the best way to increase your business visibility. This platform is very efficient and offers you several useful tools to interact with your audience.
Twitter – This is an effective platform for businesses to directly reach audiences looking for new products and special offers. Research on Twitter shows that 93% of people who follow small and medium-sized businesses tend to buy products from them. By comparison, 69% of them have already purchased products from the companies they follow.
Pinterest – This is the most popular platform that people visit to collect new ideas. The amazing visual content you create and share on your Pinterest stands can be helpful in drawing audiences to your products or services and encouraging them to try them.
LinkedIn: is a platform for professionals and students to connect and share their ideas. This is an essential network to help you build your brand and promote the development of strong connections online. It is an extremely useful platform to share your content, follow trends, and connect with crucial influencers in your industry.
Management of social networks
Social media management is the initiative to manage all your social media profiles together on one platform. It's a better approach to managing incoming and outgoing online interactions. All in all, it allows you to streamline your conversations and participation on various platforms, such as blogs, public and private online communities, and social networks: Facebook, Instagram, etc