Admitad Lab is a unique Russian division which created for testing business hypotheses. Every day we conduct experiments and try out the most daring ideas. We test new products, study people, arrange marketing provocations. Our task is to think over and test a new product at the Chinese market before it spends a lot of money to develop.
The main Tasks:
- Lead generation through competent purchase of traffic in different Chinese marketing channels (Baidu, WeChat, Weibo and so on);
- Management of testing advertising campaigns in chinese marketing channels (budgets - till 1-2 thousand of dollars per 1 test).
What is expected from a specialist who comes to the company:
- Worked with advertising platforms (Baidu, WeChat, Sina Weibo and so on);
- Planned and managed advertising companies with a budget above average;
- Met with targeting / retargeting;
- Conducted A / B testing;
- Able to use web analytics systems and work with web analytics reports.
Type of engagement: ad hoc - on the project basis.