Marketing Strategist [Full Time Role]

FULL TIME ROLE Job Title: Marketing Strategist Occupation: Marketing Strategist Job Description and Requirements: 
 This position reports to the Co-Founder cum Project Manager and interfaces with other Managing Team members and Tech Lead. Xprenia focuses on developing and equipping talents with innovative ideas to solve critical problems in today's world and a team of future leaders and entrepreneurs. 
 
Roles and Responsibilities: 
Competitor Research and Analysis * Interpret and evaluate researched information and data from various competitors and develop a marketing strategy to enhance Xprenia's marketing presence 
 * Evaluate the marketing approach both internally and externally and uncover areas for further improvement 
 * Research on trending business topics, Singapore startup topics and keep current with government and industry updates through relevant blogs and events to help with new content generation 
 Marketing Campaigns * Craft strategic marketing visuals, videos, articles and collaterals to reach out to potential clients and gain more traction for Xprenia in various social media platforms 
 * Explore various tools and strategies to ensure all content search are fully optimised 
 Business Development * Engage with potential clients to drive awareness and build meaningful engagement with them 
 * Assist in hosting workshops and events with the internal team, partners and clients. 
 Technical Skills and Competencies: * Commercial awareness 
 * Communication and interpersonal skills 
 * Time management and organisational skills 
 * Problem-solving and analytical skills 
 * Leadership and management skills 
 * Highly proficient in written and verbal English 
 * Competent in MS Word, Excel, PowerPoint, iMovie, Adobe Premiere Pro, Adobe Photoshop/Adobe Illustrator/After Effects 
 Qualification: * Degree holder 
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