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Head of Business Operations – SBU HEADJan 2015
Major Achievements: 01. Prepared a Strategic Plan after studying all factors in the market. 02. Sales growth was 22% in 2018 compare with 2017. 03. Conducted a TVC campaign to gain brand image. 04. Applied strategic sales, supply chain and brand promotion techniques. 05. Prepared M – Reporting software to track daily operations. 06. Conducted a marketing research to prepare 3 years sales strategy. 07. Monitored raw material import / purchase process.
Head of Sales and MarketingFeb 2008 - Oct 2014 (6 years)
Major Achievements: 01. Sale increased 100% in 1 year. 02. Exported 5000 MT cement from Nil. 03. Successfully conducted brand launching ceremony. 04. Recovered stuck debt of Tk.20 million. 05. Operation expanded geographically all over the county.
General Manager (Sales, Marketing & Logistics)Dec 2003 - Sep 2007 (3 years)
Major Achievements: 01. Sale increased 60% in 1 year. 02. Credit days was 15 due to effective tracking. 03. Selected quality dealers and corporate buyers as per corporate strategy. 04. Worked on quality positioning among all potential groups. 05. Prepared brand strategy to gain brand equity of Akij Food. 06. Prepared innovative retail program to raise sale volume. 07. Arranged truck fleet for carrying cement / food. 08. Conducted detail research and made strategic plan for Akij Food & Cement.
Sales and Marketing ManagerMar 2000 - Nov 2003 (3 years)
Major Achievements: 01. Established the brand in Bangladesh after registration as a company. 02. Marketing Strategy was prepared based on SWOT analysis & market survey. 03. Introduced new product line as per marketing strategy. 04. Sales volume was 50,000 MT from nil. 05. Entered in all major markets of the country (Six Divisions). 06. Arranged delivery channels by river going vessels and trucks. 07. Successfully launched bulk cement sale & volume was 5000 MT.
Manager (Sales & Commerce)Apr 1995 - Mar 2000 (4 years)
Major Achievements: 01. Introduced corporate sale which was first time in Bangladesh. 02. Dealer network was increased successfully. 03. Corporate / Institutional sale volume was about 6000 MT/month from 1000 MT. 04. Arranged different events for opinion leaders. 05. Credit management policy was made as per the market. 06. Provided successful logistic supports to Jamuna Bridge project.
Bachelor of Commerce1985 - 1987 (2 years)
Master of Commerce1988 - 1990 (2 years)
Post Graduate Diploma in Marketing Management1996 - 1997 (1 year)
Master of Business Administration in Marketing2004 - 2007 (3 years)
i. Costing & Pricing for Export (1997)Dhaka Chamber of Commerce & Industries ( DCCI ), Bangladesh.
From the course, I learn the following topics: 1. Design of strategic costing 2. Costing steps for export 3. Pricing strategy for competitive advantage 4. Export market segmentation 5. Benefit analysis from export
ii. Export procedures (1997)Dhaka Chamber of Commerce & Industries ( DCCI ), Bangladesh.
From the course, I learn the following topics: 1. Negotiation with potential clients 2. Presentation on quality, price & lead time 3. Deal closing techniques 4. Production monitoring 5. Fixing the shipment schedule
iii. Letter of Credit for Export and Import (1997)Dhaka Chamber of Commerce & Industries ( DCCI ), Bangladesh.
From the course, I learn the following topics: 1. Fixing commercial terms 2. Formulate attractive pricing 3. Payment strategy against import/export 4. Negotiations with banks 5. Communications with clients
iv. Export Documentation (1997)Dhaka Chamber of Commerce & Industries ( DCCI ), Bangladesh.
From the course, I learn the following topics: 1. Study on export policy 2. ICC regulations for export 3. Negotiation with C&F agent 4. Liaison with shipping lines 5. Tracking export goods
v. Import & Indenting Procedure (1997)Dhaka Chamber of Commerce & Industries ( DCCI ), Bangladesh.
From the course, I learn the following topics: 1. Strategic sourcing 2. Analysis of import cost 3. LC for import 4. Indent to potential clients 5. Payment realization against import
vi. Merchandising in Apparel Business (2012)Bangladesh University of Textiles
From the course, I learn the following topics: 1. Communication with potential buyers 2. Sample making & consumption design 3. Figure out details costing for garments 4. Generate leads / manage orders 5. Production strategy & production lead time 6. Monitoring of quality as per need 7. Final inspection arrangements 8. Export procedures of finished goods
vii. Compliance Management (2015)BD Jobs Training Centre, Bangladesh
From the course, I learn the following topics: 1. Labour law of Bangladesh 2. ILO guidelines 3. Compliance for garments production 4. Compliance audit
viii. Diploma : Productivity & Quality Management (2015)Bangladesh Institute of Management
From the course, I learn the following topics: 1. Measure of productivity 2. Efficiency improvement 3. Quality tracking as per standard 4. Motivational tools for good production 5. The work environment for quality production
ix. Analysis of Financial Statement (2018)Dhaka Stock Exchange, Bangladesh
From the course, I learn the following topics: 1. Overview of financial statement. 2. Overview of accounting analysis. 3. Ratio analysis. 4. The analysis of the balance sheet and income statement. 5. The analysis of profitability. 6. The analysis of growth and sustainable earnings. 7. The analysis of the shareholder's equity. 8. The analysis of cash flow statements. 9. Earning quality and its measurement. 10. Corporate governance.
x. IPO : Processes & Procedures (2018)Dhaka Stock Exchange, Bangladesh
From the course, I learn the following topics: 1. Need for IPO 2. Target fixation of IPO amount 3. Laws related to IPO 4. Liaison with issue manager 5. Listing to the stock exchange
xi. Become Digital Marketing Specialist (2019)US Software Ltd & BITM, Bangladesh
From the course, I learn the following topics: 1. Building a digital marketing strategy 2. Word press web development 3. SEO ( On-page & off-page ) 4. Social media marketing 5. YouTube marketing 6. Pinterest marketing 7. Video marketing 8. Google analytics 9. Internet / Online marketing 10. Email marketing
xii. Graphic Design (2020)Creative IT Institute, Bangladesh
From the course, I learn the following topics: 1. Basic on Photoshop 2. Image editing as per need 3. Remove background by clipping path 4. Facebook banner design 5. Banner Design / Web design 6. Basic on Illustrator 7. Logo / Business card / Poster / Flyer / Brochure design etc. 8. Building design strategy 9. Work strategy at market places 10. Fixing of remuneration in market places