Ayan G. Profile

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$50 USD / hour

sector d,

india

$50 USD / hour

It's currently 6:30 AM here

Joined July 18, 2021

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Ayan G.

@AyanGhosh1979

0.0

(0 reviews)

0.0

$50 USD / hour

sector d,

india

$50 USD / hour

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Sales, marketing and strategy professional.

Consultative sales, marketing and strategy professional with close to 17 years of work experience pioneering in the domain of media and tech. Subject matter expert in different facets of media strategy across varying mediums to deliver business value to customers. Forte in digital marketing with close to 10 years of experience across organizations like Facebook & Yahoo. Proficient in strategy development basis customer and marketing insights. Forte in domain of tech, telco, auto, consumer goods, consumer durable and media.

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Experience

Facebook

Nov 2014 - Jul 2021 (6 years, 8 months)

o Consulting clients on advertising solutions to yield business outcomes. o Tackling client briefs to provide strategic roadmap on FB involving elements of insights, campaign planning, creative formulations, product solutions and innovation possibilities. o Drive effective media planning for FB. Developing and propagating an integrated media planning approach for top tier clients. o Educating clients and agencies on new products, tools & best practices.

Hewlett Packard

Apr 2011 - Nov 2014 (3 years, 7 months)

o Consumer Insight Research – Triangulation of data points from various mediums like primary research results, syndicated & secondary research, social media analytics etc. to formulate strategic as well as tactical inputs for addressing varied business specific requirements o Competitive Intelligence – Product portfolio analysis, new product launches and competitor deep dives. o o Develop POV documents in areas of emerging technology, product portfolio and country deep dives