Arthur Z.

As a passionate logo designer, I apply my creativity and technical skills to create unique and memorable logos that reflect each brand's identity and values. Here is how I carry out my responsibilities: 1. Brand Analysis Before diving into design, I immerse myself in the brand's world. I listen carefully to the client's needs, understand their vision and analyze the competition. This step allows me to define the key elements to integrate into the logo. 2. Creative Exploration I start by sketching out ideas. My sketchbook is my best friend! I test different shapes, typographies and colors. I strive to find a balance between simplicity and originality. 3.Graphic Choices Logo Style: Depending on the sector of activity and the personality of the brand, I choose an appropriate style (minimalist, vintage, modern, etc.). - Colors and Typography : I select colors that evoke the desired emotions and typography that reinforces the visual identity. 4. Creation - I then move on to the computer. I use software like Adobe Illustrator to bring my concepts to life. - I ensure that every element of the logo is intentional. Every curve, every space counts. 5.Presentation and Revisions : - I present my proposals to the client. I explain my choices and the reasons behind each element. - I am open to feedback and adjust the design accordingly. 6.Finalization: - Once the logo is approved, I provide the files in different formats (vector, PNG, etc.). - I am proud to see my work used on websites, products and brands.