Dionne F.

Campus Pursuit is the world's first and only treasure hunt for college students, with the aim to revolutionize college marketing through a treasure hunt based around the prizes given by local businesses. Everyday prizes are hidden around campus or the surrounding college town. Users must download the smartphone app in order to receive push notifications whenever prizes are hidden. After users watch a brief ad about the sponsor(s) of the day, a riddle leading to the location of the prize(s) is revealed. As a student manager, part of the first ever Campus Pursuit team, my responsibilities include hiding prizes on/around campus; Creating riddles and/or clues to post about the location of the prizes; Updating content on social media networks; Meeting with the team to discuss creative ways to promote Campus Pursuit on campus; and Promoting Campus Pursuit to students at Binghamton University through strategic marketing methods. The rest of the Campus Pursuit team and I want to enhance student life and connect them with the local businesses through this new and innovative start-up!